Keep Your Word
As mentioned in last week's column: 'In a small town, word of mou
Allie Ramage of Aussie Kids Car Seat Installation & Safety (A.K.C.S.I.S) and Lavinia Letheby of Art By Lavinia have been named as finalists for the 2021 AusMumpreneur Awards.
The AusMumpreneur Awards presented by The Women’s Business School celebrate and recognize Australian Mums in business who are achieving outstanding success in areas such as business excellence, product development, customer service, and digital innovation. The awards are designed to recognize the growing number of women who successfully balance motherhood and business in a way that suits their life and family.
Allie is Mum to a seven-year-old soccer mad boy and three fur babies. Allie is also an experienced self-starter; she already has an established handmade baby accessories business and is now self-funding the launch of Aussie Kids Car Seat Installation & Safety (AKCSIS). Inspired to create change in this area, she has identified a gap in the market and is motivated to address the scary statistics around car seat safety. Being a mum herself, she has first-hand experience of the lack of definitive safety advice around fitting car seats safely. As an Accredited Installer with a focus in remote and rural areas of FNQ, Allie is currently designing education-based, safety training, and restraint installation programs, which will be delivered to parents and caregivers throughout Queensland. This specialized service is targeted at high-risk communities, filling a large gap in the current provision for individuals and organizations in the far north.
Allie is delighted to be named as a finalist and is proud of her achievements, particularly of staying “sane” whilst juggling home schooling, running two small businesses, and family life since Covid 19 turned everything upside down. Launching her second small business has been a challenge, but Allie is now up and running and already planning on expanding the business’ coverage area!
There are many benefits to balancing business and motherhood as Allie explains, “I love that I can challenge myself daily to achieve my goals and aspirations. I want to be the change in the world and create businesses that are impactful and inspirational. I love that I can create my own rules, work schedules and I can still be present for my child and be there for school pick-ups and sports days!”
It can be challenging to be a successful businesswoman whilst raising a family and Allie gives this advice for others thinking about starting their own enterprise, “Accept the help around you, find your tribe, learn from them – You do not need to reinvent the wheel!”
Lavinia from Art By Lavinia is also no newcomer to small business entrepreneur ventures. Starting her first business at just age thirteen by painting large Christmas scenes on shop front windows, her love of business development has never ceased. In 2016, Lavinia and her partner set off on a crazy adventure through Australia with their two young sons, exploring, photographing, and documenting their travels, while living completely out of their four-wheel drive and camper trailer. Whilst traveling, Lavinia began to again emerge herself into the world of large-scale art by painting murals on many walls and even vehicles as a way to earn an income whilst travelling.
Finishing up their yearlong adventure by moving to the remote Kimberley town of Fitzroy Crossing, Lavinia continued her love of public art but with a twist. She realized just how important and how much of an impact this had on the local youth and, whilst she ran the local youth program, she introduced murals into the curriculum. “This program just grew from strength to strength with the highlight being asked to facilitate the first mural with kids inside a Police Station,” said Lavinia.
After moving back to Mission Beach in early 2019, Lavinia decided to continue her art practice and so began Art By Lavinia. Her business specializes in fine art pieces, large scale murals, and, most importantly, school and community-based mural projects. Her passion for art and working with local youth has resulted in numerous mural projects taking place in schools and communities all over FNQ.
“Being able to have children and my own boys participate on some really large public artworks is just an amazing feeling. These children get such achievement and overwhelming pride every time they look at the artwork knowing that they helped paint it.”
“It is hard work juggling a family, a small business, and everything in between, but it is just so rewarding at the end of the day to know that you are inspiring not only your own children but so many more. My favourite saying is ‘One person cannot change the world, but you can change the world for one person.’ Hopefully, I can help inspire the kids I work with to follow their dreams whatever they may be.”
“I love the fact that these awards focus entirely on the mums who dare to dream, the ones that take that chance, and believe in themselves enough to create their own business.”
The winners of the 2021 AusMumpreneur Awards will be announced at an online event in September.
For more info on AKCSIS, please contact Allie Ramage at firstname.lastname@example.org.
To get in touch with Lavinia Letheby contact her at artbylavinia.letheby@gmailcom or check out her website: www.artbylavinialetheby.com.au
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